Finding a Fantastic Copywriter
If you want to use the internet to generate an income, you'll need a website. If you would like that site to bring in profits, it has to be written extremely well. Unless you're good at copywriting already it's best to employ someone qualified to compose the text on your site. A skilled copywriter can help you rake in far more money than you could ever hope to see if you attempted to write the text yourself. Evidently, not all copywriters are born equal. Some copywriters are very talented. Some just wish they had talent and are trying to make a little money because someone told them writing online would be easy. Here is how you will be able to tell the difference.
Does the copywriter have his or her own site? Any copywriter worth his or her salt is going to have his or her own website that contains a bio, several samples and a resume (and anything else the writer feels like sharing). If the writer doesn't have a web site, how can they claim to be able to help you with the one you are creating? Observe the copy on their website too. If it is full of typos and grammar errors this is a bad sign.
Do you respond favorably while you are reading the copy on the writer's website? This is more involved than simply noting grammar and spelling errors. Does the web copy move you to experience any kind of emotional reaction? Does it cause you to like the copywriter? Does the copy make you want to follow up and discover more about the copywriter? Does the copy make you feel like you should hire the writer right away? Does the website copy make you want to run away? Does the website copy make you angry? All of these are important reactions and you must pay attention to them.
Research the copywriter's background a little. Search for reviews on independent websites and forums. It's not likely that you will find any negative reviews on the writer's own site. You want to do a search for the writer's name to determine if there are any testimonials or reviews on websites that aren't run by or able to be manipulated by the writer him or herself. Pay attention to these postings. Ask the writer to give you several references. Make sure that you follow check this site out up and really contact those references so that you can obtain an honest opinion from them.
Be sure you spend some time going through the samples furnished by the writer. Try asking the writer to send you a few more samples that aren't already provided on the site. This is especially vital if the copywriter claims he or she more info is an expert in a certain field. If the writing is obscure and reads like a reproduced Wikipedia article, you should move on.
There are numerous different ways to see if a copywriter is worth hiring. It is important to do your homework and look beyond the copywriter for information regarding his/her reputation and character.